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Using the Posts & Planning Overview

Learn how to manage, analyze, and adjust your scheduled posts in Apostle using the Posts & Planning overview.

Stefan Kapteijns avatar
Written by Stefan Kapteijns
Updated over a week ago

The Posts & Planning overview in Apostle consists of three key tools:

  • Post overview: Manage and track all scheduled and published posts (this article)

  • Content calendar: View your planning visually in a calendar layout

  • Content planning: Set strategic content themes and timelines

This article focuses on using the Post overview to monitor post status, manage scheduling, and review performance. For more about the other tools, check out the articles on the Content calendar and Content planning.


How to use the Post overview

The Post overview displays each scheduled or published post along with key details to help you track progress and manage performance.

Key columns explained

  • Subject: Displays the subject and thumbnail of each post

  • Draft posts: Appear in the Drafts tab and are marked with (Draft): Subject in the subject line

  • Variants: Shows how many variants are attached to each post

  • Start: Indicates when the post becomes available to brand ambassadors

  • End: The last day the post will be suggested to brand ambassadors

  • Status: Shows whether a post is Upcoming, Active, or Ended

  • Approval: Displays if a post is Accepted, Rejected, or still Pending for approval

  • Shared (Amount): Total shares on both personal and business pages, compared to the total suggestions

  • Ambassador Shares: Total shares on personal accounts

  • Page Shares: Total shares on business pages

  • Suggested for: Lists the ambassadors and/or business pages the post was sent to

  • Topics: Shows the strategy topics linked to the post

💡 Tip: Use the Filter button to view only Upcoming, Active, or Ended posts. Click the Settings icon to show or hide specific columns in your Post overview.


Actions you can take

The Actions column provides tools to manage your posts:

  • Duplicate: Create a copy of the post to edit and schedule again

  • Edit: Make changes to a scheduled post

  • Details: Open the full post view for detailed performance and activity

  • Delete: Move a scheduled post to the Bin tab. You can permanently delete it from there


Viewing detailed post results

Click the Subject line or the Details icon to open the detailed view of any post. Here you can:

  • Preview the post

  • Switch between brand ambassadors and business pages to see who received or shared it and at what times.

  • Check the business page Approval status (Accepted, Pending, or Rejected)

  • View the Suggestion Date and Share Date per user

  • Send a Reminder for unshared posts

  • Delete a suggestion for a specific brand ambassador

  • Select members and use Resend selected suggestions to send a reminder to multiple users at once

💡 Tip: Want to check if a post has been shared? Look for the shared date. Once this date appears, the post has been successfully shared to the ambassador’s personal account or business page.


Filtering and exporting your overview

  • Click Filter to filter your post overview by topic

  • Click Reset to clear all filters

  • Click Download to export your post data as an Excel file


Customize your Post overview

Use the Settings option to select which columns you want to show in the overview.

Note: By default, post variants are not shown. If you enable Variants, each variant will be displayed with its own data in the overview.

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